thonik designs visual communication, scenography and catalogues for the 6th Urbanism\Architecture
Bi-city Biennial (UABB) in Shenzhen, China.
Re-living the city: the theme of the biennial
The urbanism and architecture biennial in Shenzhen this year, is curated by Aaron Betsky, Hubert Klumpner & Alfredo Brillembourg (Urban Think Tank) and Doreen Heng Liu. The theme is re-living the city. It researches and advocates a new way of urbanism: bottom-up, with a focus on the existing situation. The city is not in need of big plans, handed top down. Instead small interventions make a difference to better city life. The city is a playground for designers, as Aaron Betsky speaks about a hunter and gather mentality.
Re-use: the concept of the logo
The start of the visual communication lies in re-use. thonik re-uses the overall graphic language of the UABB, adding bright blue and orange as colours that intervene and highlight in the urban environment. The new logo is reduced to two letters: RE, signifying the theme. The block typography and block logo stand out easily in the visual chaos that is linked to the modern city and the biennial’s location in Shenzhen: a deserted industrial site along the Shekou harbour. For the implementation of the visual communication design, thonik collaborated with the Guangzhou based design group Another Design.
Woven bags: visual essay
As a next step in the communication project, thonik designed a woven bag. The bag functions as a symbol for hunting and gathering. In collaboration with Hong Kong based designer Connie Lee we produced the bag and with photographer Swkit we made images of the woven RE-bags on the streets, carried by citizens of Shenzhen; a photographic essay in which we looked for a social and informal city. The photos are used on posters, book covers and social media.
Woven banners: scenography
The weaving of the bag was further developed into a specific typeface, a woven one, designed in collaboration with Zigmunds Lapsa. This typeface is used throughout the exhibition in large woven banners, which mark the beginning of the sections in the exhibition and again refer to the woven network of a city.